Revamped Rewards Program Leads to New Customers - Demand Gen Report
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Revamped Rewards Program Leads to New Customers - Demand Gen Report
Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical maintenance and emergency needs, struggled with the limited capabilities of their existing loyalty program provider. The California-based company needed a more flexible, customizable platform with a configurable rules engine, automated rewards rede…
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