Research reveals: 65% of women prefer makeup to traditional presents on Mother's Day

Studies show that experience of beauty and self-care brings more satisfaction between women with children than material items are still attractive, but in 2025 they are no longer the number of Brazilian mothers. An internal research on the Kohll Beauty brand revealed that 65% of women with children prefer self-care experiences, such as beauty sessions or makeup kits, to present material on the Day of the Mothers. The study, conducted in April, i…