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Reform UK Slump to Third with Greens Close Behind, New Westminster Poll Finds

Multiple polls show Labour ahead and Reform slipping behind the Conservatives, with one survey putting Labour 9 points clear and Reform at 18%.

  • Reform UK slipped into third place over the weekend as Labour extended its lead in major polls. Conservative peer Michael Ashcroft's survey put Labour at 27% and Reform at 18%, behind the Conservatives on 23%.
  • Commentator Dan Hodges suggested the 'Farage Flounce'—negative coverage of party scandals—combined with the 'Burnham Bounce' following Labour's new leader's arrival, has damaged Reform's electability and voter appeal.
  • An Ipsos survey of 1033 voters conducted July 30–August 4 placed Reform at 25%, confirming the slide. This followed a More in Common study showing Labour leading Reform for the first time in 16 months.
  • Conservatives capitalized on the instability, rising to 23% in recent surveys. Electoral Calculus seat projections predict Labour would emerge as largest party but remain 34 seats short of outright majority.
  • Lord Ashcroft warned the wider political landscape remains "depressingly familiar" despite new leadership. The Prime Minister faces difficult choices on welfare, taxes, and migration that could reignite voter frustration.
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  • 71% of the sources lean Left
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The London Economic broke the news in London, United Kingdom on Sunday, August 9, 2026.
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