US EditionWARC: Reddit to Grow Advertising Revenue to Nearly $2 Billion This Year
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WARC: Reddit to grow advertising revenue to nearly $2 billion this year
(Photo by Brett Jordan) Key Points: Reddit’s global ad revenue is expected to reach $1.8 billion by the end of 2025 (+50% year-over) and $2.5 billion in 2026 (+39%). Daily active users grew to 108.1 million in Q1 2025 (+31% year-over). Ad reach expanded to 606 million globally, surpassing X (formerly Twitter) and nearing Snapchat. 60% of ad revenue comes from mid- and lower-funnel campaigns. Brand ad revenue is growing at its fastest pace in th…
Launched in 2005 it is a community of social markers and news aggregator that has boosted its popularity thanks to Google’s collaboration. So much so that it came out on the stock market in March 2024 and has skyrocketed its value to over $26 billion. Following the latest algorithm update of the world’s leading search engine, Reddit is in record highs of worldwide visibility and shareholders are looking forward to its results by the end of July …
Reddit’s advertising revenue to reach $1.8bn this year as brands tap into its engaged communities
Reddit’s ad revenue is growing x3 faster than the wider social media market Its $1.2bn ad revenue in 2024 accounted for only 0.4% of total social ad expenditure AI is helping Reddit accelerate its ad business growth Ad reach exceeds 600 million, edging closer to Snap Reddit strives to be an “alternative to social media” A quarter of Reddit posts are recommendation-related, driving brand discovery and trust WARC Media’s Platform Insights: Reddit…
Reddit’s ad revenue hits $1.8 billion in 2025
New Delhi: Reddit is forecast to generate $1.8 billion in global advertising revenue this year, representing a 49.6% year-on-year growth, according to WARC Media’s latest Platform Insights report. The figure is expected to rise further to $2.5 billion in 2026 (+39.0%), as the platform continues to expand its ad business following its public market debut in 2024. While Reddit’s share of the overall social media ad market remains limited, its $1.2…
Brands’ desire to tap engaged communities pushes Reddit’s advertising revenue to $1.8bn this year
Reddit’s ad revenue is growing x3 faster than the wider social media market Its $1.2bn ad revenue in 2024 accounted for only 0.4% of total social ad expenditure AI is helping Reddit accelerate its ad business growth Ad reach exceeds 600 million, edging closer to Snap Reddit strives to be an “alternative to social media” A quarter of Reddit posts are recommendation-related, driving brand discovery and trust WARC Media’s Platform Insights: Reddit …
Brands’ desire to tap engaged communities pushes Reddit’s advertising revenue to $1.8bn this year - Lanka Business News
Reddit’s ad revenue is growing x3 faster than the wider social media market Its $1.2bn ad revenue in 2024 accounted for only 0.4% of total social ad expenditure AI is helping Reddit accelerate its ad business growth Ad reach exceeds 600 million, edging closer to Snap Reddit strives to be an “alternative to social media” A quarter of Reddit posts are recommendation-related, driving brand discovery and trust WARC Media’s Platform Insights: Reddit …
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