Realignment analysis: What the TV ratings say about Pac-12, Mountain West media rights valuations

Realignment analysis: What the TV ratings say about Pac-12, Mountain West media rights valuations

At some point this spring, the rebuilt Pac-12 is expected to sign a media rights agreement to begin in 2026 and span the remainder of the decade. The rebuilt Mountain West is likely to do the same, creating a fascinating twist to the realignment game: Neighboring conferences, battered by departures and revitalized by expansion, are concurrently seeking media deals to secure their futures. What is a realistic valuation for the new Pac-12 after ra…