QSR Brands Love NBA Ads Because They Work
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QSR Brands Love NBA Ads Because They Work
Did you feel like you saw a lot of quick serve (QSR) ads during this year's NBA Playoffs and the NBA Finals? That's by design. QSR brands flock to NBA games – and the playoffs, in particular – because the spots work in terms of reaching their core audience, as advanced audiences data from iSpot reveals in this new Q2 sports report.During this year’s playoffs, NBA games reached 44.9% of QSR visitors — most of any program on TV in that time (among…
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