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Proof of Life: Clickbait Sucks

Summary by Bourbon & Banter
Welcome to another round of Proof of Life, the newsletter that shows up slightly more reliably than your last store pick. This week I’m talking about falling barrel prices (finally some good news), barrel investment scams (because of course that’s a thing now), and the never-ending parade of clickbait headlines trying to convince you your bourbon would be better if it tasted like dessert. We’ve also got a new logo for legit Japanese whisky, a ci…
DisclaimerThis story is only covered by news sources that have yet to be evaluated by the independent media monitoring agencies we use to assess the quality and reliability of news outlets on our platform. Learn more here.

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Bourbon & BanterBourbon & Banter

Proof of Life: Clickbait Sucks

Welcome to another round of Proof of Life, the newsletter that shows up slightly more reliably than your last store pick. This week I’m talking about falling barrel prices (finally some good news), barrel investment scams (because of course that’s a thing now), and the never-ending parade of clickbait headlines trying to convince you your bourbon would be better if it tasted like dessert. We’ve also got a new logo for legit Japanese whisky, a ci…

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Bourbon & Banter broke the news in on Saturday, March 29, 2025.
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