US EditionInaugural Lecture: University Professor Offers New Perspective in Marketing
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Inaugural Lecture: University Professor Offers New Perspective in Marketing
Rotimi Ayodele Gbadeyan has offered a new perspective in the field of Marketing, saying as a field of study, Marketing has undergone a lot of changes over the decades, influenced by shifts in consumer behaviour, technological advancements, and global economic developments.Gbadeyan, a Professor in the Department of Marketing and the current Dean of the Faculty of Management Sciences at the University of Ilorin, Nigeria, has over 25 years…
Prof. Gbadeyan Challenges Traditional Marketing Models at 284th Inaugural Lecture — Akelicious
Rotimi Ayodele Gbadeyan has offered a new perspective in the field of Marketing, saying as a field of study, Marketing has undergone a lot of changes over the decades, influenced by shifts in consumer behaviour, technological advancements, and global economic developments. Gbadeyan, a Professor in the Department of Marketing and the current Dean of the Faculty of Management Sciences at the University of Ilorin, Nigeria, has over 25 years of expe…
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