Tariffs Threaten to End AriZona's 99-Cent 'Big Can' Price for First Time
AriZona's founder says the company may raise prices for the first time in 30 years due to a 50% tariff on aluminum imports, impacting 2 billion cans sold annually.
- Trump's tariffs on aluminum imports threaten to double the price of AriZona Iced Tea's iconic 99-cent 'Big Can' drinks for the first time in nearly three decades.
- The founder of AriZona Iced Tea, Don Vultaggio, says 'At some point the consumer is going to have to pay the price,' regarding the tariffs' impact.
- Industry groups warn that the aluminum tariffs will increase costs for consumers and risk the nation's food security.
43 Articles
43 Articles

'Particularly unfair': AriZona founder considers raising price of iconic 99-cent iced tea
(NEXSTAR) – Tall cans of AriZona iced tea have been sitting in refrigerated cases of gas stations and convenience stores since 1997, proudly emblazoned with their 99-cent price tag. The cans may soon need a redesign to reflect a new price, the company's founder fears. The 99-cent price, which has been a constant through economic ups and downs of the past 28 years, may no longer be tenable now that a 50% tariff on imported aluminum has taken effe…
AriZona’s 99-cent iced tea may see a price hike — tariffs could be to blame
For nearly three decades, AriZona Iced Tea has been a rare constant in grocery stores and gas stations: a 22-ounce can, boldly stamped with “99¢,” offering flavors such as lemon, raspberry, peach and green tea. But now, founder and chairman Don Vultaggio says that the long-standing bargain may be coming to an end. Why the price could rise Vultaggio told The New York Times he may have no choice but to raise prices for the first time since introdu…
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