There were times when it was considered impossible for an agency group to be active for two competing clients in the same industry. Publicis Groupe is nevertheless applying for Coca-Cola and Pepsico in parallel. How is that?
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There were times when it was considered impossible for an agency group to be active for two competing clients in the same industry. Publicis Groupe is nevertheless applying for Coca-Cola and Pepsico in parallel. How is that?