9 Articles
9 Articles
Privacy for Agentic AI - Schneier on Security
Sooner or later, it’s going to happen. AI systems will start acting as agents, doing things on our behalf with some degree of autonomy. I think it’s worth thinking about the security of that now, while its still a nascent idea. In 2019, I joined Inrupt, a company that is commercializing Tim Berners-Lee’s open protocol for distributed data ownership. We are working on a digital wallet that can make use of AI in this way. (We used to call it an “a…
As AI Agents Start Shopping, Kindred Is Quietly Powering the Infrastructure Behind the Curtain
With OpenAI now weaving native shopping into ChatGPT, the landscape of digital commerce is entering a new phase. We’re moving beyond search and recommendation into a world where AI agents can take real transactional steps on our behalf—finding deals, comparing [...] The post As AI Agents Start Shopping, Kindred Is Quietly Powering the Infrastructure Behind the Curtain appeared first on ExchangeWire.com.
AI is just a tool and other insights from UK marketers - Brand Innovators
Mastercard is looking to offer consumers experiences that are once-in-a-lifetime. One pitch: they enabled cardholders to be in a Lady Gaga video. “This was a real money-can’t-buy opportunity for card holders,” said Kerry Elsdon, SVP, global head of digital marketing and MarTech at Mastercard. “It is simple. You give people what they want closest to their passions that is truly unique.” One-of-a-kind experiences, capturing attention and using AI …
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