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Pernod Ricard drives summer growth for Altos Tequila

Summary by The Shout
A targeted summer program includes the launch of a new RTD, a packaging refresh and two major partnerships.
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2 Articles

Inside FMCGInside FMCG

Altos Tequila expands summer lineup with Paloma

Pernod Ricard is expanding its Altos Tequila portfolio by introducing an RTD Paloma format, partnering with Guzman y Gomez, and enhancing its renewed presence at the Australian Open.

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The ShoutThe Shout

Pernod Ricard drives summer growth for Altos Tequila

A targeted summer program includes the launch of a new RTD, a packaging refresh and two major partnerships.

Read Full Article
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The Shout broke the news on Monday, November 2, 2026.
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