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Published • United Kingdom • Updated

Pentland Brands becomes first-ever sponsor of TNT Sports - InternetRetailing

Summary by Internet Retailing
A new Sky Media collaboration will see six of Pentland’s brands – Berghaus, Canterbury, Ellesse, Endura, Mitre, and Speedo – showcased across various platforms that spans TV, on-demand, and social media. Content will feature TNT Sports fans immersed in live sporting action, with tailored straplines aligning each brand to its sporting passion: Mitre with football, Canterbury with rugby, Ellesse with tennis, Endura with cycling, Speedo with swimmi…
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Internet RetailingInternet Retailing

Pentland Brands becomes first-ever sponsor of TNT Sports - InternetRetailing

A new Sky Media collaboration will see six of Pentland’s brands – Berghaus, Canterbury, Ellesse, Endura, Mitre, and Speedo – showcased across various platforms that spans TV, on-demand, and social media. Content will feature TNT Sports fans immersed in live sporting action, with tailored straplines aligning each brand to its sporting passion: Mitre with football, Canterbury with rugby, Ellesse with tennis, Endura with cycling, Speedo with swimmi…

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Internet Retailing broke the news in on Tuesday, April 1, 2025.
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