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Overworked? Marketers turn to AI for help

Summary by contentgrip.com
Marketing teams are under pressure to deliver more campaigns, content, and data-driven results. But many teams are already stretched. According to Microsoft's 2025 Work Trend Index​, 80% of workers say they lack the time and energy to finish their work. Expectations are increasing, but resources are not.To address this, companies are adding AI to help close what Microsoft calls the “capacity gap.” Instead of hiring more people, teams are startin…
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contentgrip.com broke the news in on Monday, May 5, 2025.
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