Orpi Experimentes the Maiker, the Customizable Display Solution of Jcdecaux and Doohde - the Media Leader
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At the beginning of June, eight Orpi agencies located in Dax, La Rochelle, Lyon and Nice took part in an exclusive test phase of The MAIker, the new advertising creation solution developed by JCDecaux and Doohde, specially designed for networked signs. This experiment allowed the agencies to customize 2m2 posters broadcast in urban furniture near their outlets for five weeks. Visuals, built from models validated by the brand, respected the brand…
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