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Orange County CVB rebrands as ‘Timeless French Lick’ to strengthen national destination identity

Summary by Dubois County Herald
FRENCH LICK – The Orange County Convention & Visitors Bureau (OCCVB) has officially unveiled its new destination brand: Timeless French Lick. The rebrand reflects a strategic effort to capture the long-standing national and international recognition of the “French Lick” name…
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southernindianabusinessreport.comsouthernindianabusinessreport.com
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Dubois County HeraldDubois County Herald

Orange County CVB rebrands as ‘Timeless French Lick’ to strengthen national destination identity

Timeless charm. Unforgettable experience. The Orange County Convention & Visitors Bureau unveils its new destination brand.

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southernindianabusinessreport.com broke the news in on Friday, October 17, 2025.
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