OpenAI Launches Its First Advertising Campaign in France Around ChatGPT Voix
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Monique and Sophie, two grandmothers, chat aloud with ChatGPT in the first OpenAI advertising campaign in France. With three films broadcast since October 19 on catch-up television and streaming platforms, the company wants to convince the public to try the vocal mode of its assistant.
OpenAI launched in France its first advertising campaign, "Les Grands-Mères", to promote ChatGPT Voix and its two new French voices. The post OpenAI launches its first advertising campaign in France first appeared on The Media Leader FR.
Two grandmothers, a young actor and an artificial intelligence who does not just follow the script. With "Les Grands-Mères", OpenAI signs its first advertising campaign in France and puts on humor to present the uses of ChatGPT Voix. Launched on October 19, 2026, the operation accompanies the arrival of two new French voices, Aube and Rivage, available today in ChatGPT. Through three films, the brand staged intergenerational exchanges to illustr…
Launched this Monday, October 19, the campaign "The Grandmothers" accompanies the launch of Aube and Rivage, the two new French voices available today in ChatGPT. But it is indeed Monique and Sophie who, alongside Hakim, apprentice actor, lead the exchange with ChatGPT Voice mode, which allows to talk orally with ChatGPT [...]
OpenAI launched its first advertising campaign in France on 19 October 2026. Baptised "Les Grands-Mères", entirely designed and deployed internally by OpenAI's design, production and marketing teams in France, it accompanies the arrival of two new French voices, Aube and Rivage, in...
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