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Onmt and Ryanair: an Integrated Strategy to Strengthen Ouarzazate's International Outreach
As part of an ambitious communication strategy to strengthen Ouarzazate's positioning on the world stage, an international filming team, mobilised by the Moroccan National Tourism Office and Ryanair, conducted a series of shootings on 18 and 19 March aimed at enhancing the tourist and attractiveness potential of Ouarzazate province. This action, which builds on Ryanair's European and global visibility, aims to highlight Ouarzazate's natural, cul…
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As part of an ambitious communication strategy to strengthen Ouarzazate's positioning on the world stage, an international filming team, mobilised by the Moroccan National Tourism Office and Ryanair, conducted a series of shootings on 18 and 19 March aimed at enhancing the tourist and attractiveness potential of Ouarzazate province. This action, which builds on Ryanair's European and global visibility, aims to highlight Ouarzazate's natural, cul…
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