US EditionHow the Advertising Industry Plans to Coexist with Generative AI
4 Articles
4 Articles
DECRYPTAGE - At Cannes Lions, this technology, now ubiquitous, threatens to weaken traditional players in the sector.
Finding Ad Tech’s North Star in the AI Era
Although AI is reshaping the industry, why does is still not feel like we are living in the future? Shirley Marschall explores when the real future of ad tech will arrive. Gen AI is old news. AI agents are the [...] The post Finding Ad Tech’s North Star in the AI Era appeared first on ExchangeWire.com.
Amazon has extended its AI advertising video generator with several features and made it available to all US retail customers free of charge. According to the company, the tool creates photo-realistic video clips within five minutes, sometimes even with just one click. What it can do and how it works.
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