Android XR Is Google’s Advertising Focus at CES 2026
The AI-driven tool integrates multiple Google data sources to reveal deeper consumer search intent, speeding competitive analysis from weeks to days, Omnicom and clients said.
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Omnicom Media kicks off CES with a Google search partnership that drills deeper into intent
Omnicom is working with Google to create a new tool that empowers brands with far deeper insights into how to use search in the AI-powered era, given that historical notions of search marketing have flown out the window.
Omnicom and Google develop search agent to provide insights into consumer intent
Omnicom has partnered with Google to introduce a new tool designed to help brands better understand consumer search behaviour in an AI-driven environment. The collaboration centres on the Consumer Prompt Insights Agent, which the agency and the tech company are developing as part of their ongoing Future of Search partnership. The agent is intended to analyse search signals to provide insights into consumer intent, as search queries become more d…
Omnicom Media partners with Google at CES to explore consumer search intent
New Delhi: At the CES 2026 event, Omnicom Media unveiled a partnership with Google to develop a new tool, the Consumer Prompt Insights Agent, which seeks to enhance how brands interpret and act on search behaviour in an AI-powered environment. According to Digiday, the agentic solution aggregates a variety of search signals, offering brands a more nuanced view of consumer intent. The development builds on the Future of Search partnership between…
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