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Number of Days: Red Bull Spends 23 Cents per Can for Marketing.
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Number of days: Proud 23 cents per sold can spends shower brewer Red Bull for marketing, the magazine "Trend.at" calculates. Accordingly, the expenditure on sponsorship and advertising increased by 15 % to the record value of 3.15 billion euros in 2025. This corresponds to 25.8% of Group sales. This grew by 8.6% to 12.19 billion euros. The Group's profit climbed by 4.5% to 2.55 billion euros. Red Bull sold a total of 13.97 billion cans in 2025. …
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