StreamGuys, Nueva Network Get Hyper-Specific for Audio Ads

StreamGuys, Nueva Network Launch SGcreative

Sample screen, click to enlarge   StreamGuys has launched an audio advertising service called SGcreative in partnership with Nueva Network. They said this creates “a unique audio product combining national reach with local relevancy,” combining AI and ad-insertion technology. Nueva Network serves the U.S. Latino market with audio on various platforms. StreamGuys said SGcreative helps Nueva Network “deliver real-time, location-specific sponsored …

StreamGuys, Nueva Network Get Hyper-Specific for Audio Ads

StreamGuys is making a push into culturally targeted audio advertising, launching SGcreative in partnership with Nueva Network to deliver real-time, geo-targeted ad content to Hispanic and multicultural audiences across the US at national scale.

Nueva Networks Helps StreamGuys Launch An AI-Powered Ad Insertion Option

As 2026 began, former SBS executive Dara Kalvort settled in to her new role as VP of Digital Sales at StreamGuys. Focusing on digital audio revenue growth through agency and brand relationships, Kalvort has already established herself as a lure for Spanish-language media partners. This sees StreamGuys partnering with the multiplatform audio company led by José Villafañe in creating a new ad service that combines national reach with “local releva…