Nissan shelves development of electric Qashqai in cost-cutting drive: Report
The automaker is trimming its lineup as European EV demand stays volatile and Chinese rivals expand, with the Qashqai model accounting for about 45% of Europe sales.
- On Tuesday, Nissan halted development of a fully electric Qashqai for the European market, citing intense competition from Chinese automakers and volatile EV demand as it restructures its global lineup.
- Global restructuring efforts led the company to reduce its model lineup from 56 to 45, as Nissan navigates "significant volatility" in EV demand and pursues a "balanced" electrification strategy.
- The Qashqai accounted for about 45% of Nissan's 330,000 European sales in 2025, while the company also scrapped a three-in-one EV powertrain project at its JATCO subsidiary in Sunderland.
- Nissan is currently negotiating with London to secure financial support for an updated Sunderland roadmap expected in coming months, having signed a pact this month to study manufacturing Chery vehicles there.
- Britain is consulting carmakers on easing EV sales targets, as the industry faces pressure from European Union rules governing exports for around 60% of all vehicles produced in the country.
22 Articles
22 Articles
EXCLUSIVE: Nissan shelves development of electric Qashqai in cost-cutting drive
Nissan has stopped work on an electric version of its top-selling model in Europe, six sources with knowledge of the matter said, as the Japanese automaker trims its lineup and cuts costs.
Facing significant difficulties, Nissan must make choices to secure its future. The development of the electric Qashqai, announced for 2023, has therefore been cancelled. While this decision will save money, it risks further delaying the brand in a key segment.
Nissan faces problems like some other car brands and will therefore not go through all the plans. Juke brings the car brand as an electric model, but probably not a new electric Qashqai. According to reports from several anonymous sources, Nissan has secretly stopped the development of a purely electric version of the compact SUV Qashqai in order to save costs and reduce the model range. Some time ago, the project was allegedly paused. Nissan, l…
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