Nike says tariffs will cost it $1 billion before price increases, supply chain shifts
- Nike Inc. announced it will implement phased price hikes starting fall 2025 in response to tariffs increasing costs by $1 billion this year.
- The tariff rises stem from President Trump's 2024 tariff policies and retaliatory tariffs, which have disrupted supply chains and industry pricing strategies.
- Nike plans to reduce footwear production reliance in China from 16% to a high single-digit percentage by May 2026 while optimizing sourcing and cutting costs.
- Nike's Q4 revenue of $11.1 billion beat estimates despite a 12% year-over-year decline, and shares surged over 10% on positive forecasts after earnings release.
- These moves reflect broader industry trends as companies like Smucker also raise prices and adjust supply chains to manage tariff impacts throughout 2025 and into 2026.
82 Articles
82 Articles
Nike plans to reduce China production to soften US tariff blow
REUTERS — Nike said it would cut its reliance on production in China to mitigate the impact from US tariffs on imports. It forecast a smaller-than-expected drop in first-quarter revenue, sending its shares up 11 percent in extended trading. US President Donald Trump’s sweeping tariffs on imports from key trading partners could add around $1
Nike warns Trump tariffs could cost it nearly £730m
The sportswear giant recently warned it would raise prices on some trainers and clothing in the US to counter rising tariffs. Sportswear giant Nike has warned that US President Donald Trump’s trade tariffs could cost it around an extra one billion US dollars (£727 million). The group said it was taking action to offset the hit, having recently warned it would raise prices on some trainers and clothing in the US to counter rising tariffs. Nike al…
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