Nielsen’s The Gauge Streaming Ratings for March 2025

Nielsen’s The Gauge Streaming Ratings for March 2025

History was made as seven different platforms distributed the 10 most-watched streaming titles.

Nielsen: Streaming takes largest US TV share to date in March

After several record-setting months, Nielsen’s March 2025 report of The Gauge revealed that television viewing trends have started to settle into more seasonal patterns. According to the report, the NCAA tournament helped drive cable’s traditional March increase, the Oscars stood out for broadcast, and in a competitive month of high-profile streaming releases, the top programmes […]

Nielsen begins grouping WBD, Paramount streamers in monthly "The Gauge" reports

The Warner Bros Studios logo is seen on a building along Hollywood Blvd. in Los Angeles, California on May 28, 2007. (Photo: Flickr user abgpt) Nielsen has refreshed its monthly “The Gauge” report to count Warner Bros Discovery’s (WBD) and Paramount Global’s streaming services as collectives, rather than on an individual basis. The change was made with the measurement firm’s monthly report released on Tuesday, which evaluated time spent with var…