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NBA Hits 5 Billion Social Views During Finals. OKC's Game 7 Win Draws Top Finals Audience in 6 Years

  • The NBA generated more than 5 billion views on social media during this season's NBA Finals, which is a 215% increase from last season's title series.
  • Oklahoma City won Game 7 against Indiana with a score of 103-91, making it the most-watched finals game in six years.
  • The Game 7 averaged 16.53 million viewers on ABC and ESPN+, peaking at 19.28 million during the second half.
  • This finals series had the most-watched television broadcasts since the first week of May, averaging 10.27 million viewers.
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NBA hits 5 billion social views during Finals. OKC's Game 7 win draws top finals audience in 6 years

The NBA generated more than 5 billion views across social media platforms during this season’s NBA Finals, up 215% from last season’s title series. That figure, released Tuesday, follows a 10% leap in overall viewership for ESPN and ABC during…

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Front Office Sports broke the news in on Monday, June 23, 2025.
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