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Natura at Cop30 Launches Its Vision 2050 and Its Proposal for Amazonian Bioeconomy

Summary by El Economista
Natura took advantage of the COP30, the first UN climate summit that took place in the heart of the Amazon, to position its socio-bioeconomic proposal and its Vision 2050 as a business case anchored in territory and not only in desk commitments. Headed by João Paulo Ferreira, CEO of the Brazilian company came to the conference with the message that Amazonia is not only a risk in climate reports, but an economic platform where the bioeconomy alre…
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Natura took advantage of the COP30, the first UN climate summit that took place in the heart of the Amazon, to position its socio-bioeconomic proposal and its Vision 2050 as a business case anchored in territory and not only in desk commitments. Headed by João Paulo Ferreira, CEO of the Brazilian company came to the conference with the message that Amazonia is not only a risk in climate reports, but an economic platform where the bioeconomy alre…

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El Economista broke the news in on Thursday, December 4, 2025.
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