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Musk damaged Tesla’s brand in just a few months. Fixing it will likely take longer

  • Elon Musk stated Tuesday he will reduce his advisory work next month to focus on Tesla.
  • Ongoing political controversy and his actions have damaged Tesla's brand and alienated buyers.
  • Incidents included protests, facility vandalism, and Tesla's largest sales decline ever last quarter.
  • The automaker announced a 71% drop in net income due to tumbling worldwide sales.
  • Shares rose slightly, but experts warn brand damage may prove permanent for some buyers.
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Elon Musk and Tesla go hand in hand. Inseparable for good and bad, today they resemble a toxic relationship. Their role in the Trump administration or support for the European ultra-right weigh for many when buying. The boycotts and the loss of attractiveness of the brand, with an aging range, do the rest in the accounts. The alarm has already jumped: Musk will again prioritize the company, giving them more days, what investors have celebrated w…

·Granada, Spain
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Center

The Tesla brand in question worldwide after the latest financial results, and Elon Musk's latest decision does not seem to have calmed investors or analysts.

·Madrid, Spain
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  • 62% of the sources are Center
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The Globe & Mail broke the news in Canada on Wednesday, April 23, 2025.
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