US EditionMore TikTok users turning to the app for news, Pew study shows
- The percentage of TikTok users accessing news on the app has increased to 43% in 2023, compared to 22% the previous year.
- Around half of US adults now get news from social media platforms, with Facebook being the most popular.
- News organizations are competing with TikTok and other social media platforms to engage the Gen Z audience.
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Growing Number of Americans Turning to TikTok for News, Research Finds
A growing number of TikTok users now get their news from the video-sharing app, with almost a third of adults between 18 and 29 regularly using the platform for news while consumption of news across other social media sites has declined, according to new research published Nov. 15.
·New York, United States
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C 25%
R 35%
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