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Report AC Milan Agree Record 50m-a-Year Adidas Kit Deal

Summary by Football Italia
La Gazzetta dello Sport reports that Milan have reached a record €50m-a-year agreement with kit manufacturer Adidas, which will design the Rossoneri's shirt

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Milan have reportedly reached a record €50m-a-year deal with kit manufacturer Adidas, who will design the Rossoneri's home kit for ten years starting in 2028. Milan will switch kit suppliers in the 2028-29 season, replacing Puma with Adidas. According to Gazzetta dello Sport, the Rossoneri have agreed a €50m-a-year deal with the German brand that will run from 2028 to 2038. This means the Serie A giants will earn €500m over the term of the contr…

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A LARGE amount is arriving in Milan's coffers.

·Zagreb, Croatia
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Milan is preparing to close an important chapter of its commercial history and will do so in the sign of tradition. The season 2027-2028 will be in fact the last with Puma as technical sponsor, before the return of Adidas expected from the following year, with an agreement of as much as 50 million euros per season.

AC Milan will give up the Puma equipment and return to Adidas from the summer of 2028. The Italian club will once again wear the signs of the German brand, along with which it has won some of the most important trophies in its history.

Adidas will be the new technical sponsor of Milan starting from 2028: agreement from 500 million euros total. Figures in comparison with the best European clubs

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IndexHR broke the news in Zagreb, Croatia on Wednesday, November 4, 2026.
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