US EditionMeta to test ads on Threads in US and Japan
- Meta will begin testing ads on Threads in the U.S. and Japan with a few companies, as stated in a blog post on Friday.
- A small number of Threads users will see ads with large images in their feeds during the test, according to the blog post.
- Meta's existing monetization policies will apply to Threads, ensuring that content violating community standards isn't eligible for ad adjacency, the company said.
- Adam Mosseri mentioned that they will closely monitor the test before scaling it, aiming to make ads on Threads as interesting as organic content.
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68 Articles
Since it started competing with X, Threads has grown, supported a lot by the other Meta networks. This proposal has received important news that improved this social network. Now it seems...
Like any social network, you're going to start seeing advertising on Threads very soon. For now it's started under a test in the United States and Japan, but you're not going to get rid of it.
Meta's Threads To Introduce Ads In US, Japan As It Looks To Monetize Rival Of Elon Musk's X - Meta Platforms (NASDAQ:META)
Meta Platforms Inc. (NASDAQ:META) is set to introduce advertisements on its social media platform, Threads. The ads will initially be rolled out in the United States and Japan, starting with a select group of brands, according to a post by Instagram boss Adam Mosseri. What Happened: Mosseri announced the move on Friday, describing it as a “test.” Meta plans to closely monitor the results of this test before considering a broader rollout. The goa…
Meta reveals how it plans to make money on Threads, its X competitor with 300 million users
Meta CEO Mark Zuckerberg deemphasized politics on his platforms — a decision that might serve him well now that Donald Trump has won.David Zalubowski/ AP ImagesMeta begins testing ads on Threads, aiming to monetize its X competitor launched in 2023.The ad rollout comes amid TikTok's challenges and advertisers' concerns with X.Meta reassures advertisers with brand safety measures and AI tools for ad placement.Meta announced Friday that it's begin…
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