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Meta to test ads on Threads in US and Japan

Meta will begin testing ads on Threads in the U.S. And Japan with a few companies, as stated in a blog post on Friday.
A small number of Threads users will see ads with large images in their feeds during the test, according to the blog post.
Meta's existing monetization policies will apply to Threads, ensuring that content violating community standards isn't eligible for ad adjacency, the company said.
Adam Mosseri mentioned that they will closely monitor the test before scaling it, aiming to make ads on Threads as interesting as organic content.

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Sapo

Threads starts testing advertising and users are angry

Since it started competing with X, Threads has grown, supported a lot by the other Meta networks. This proposal has received important news that improved this social network. Now it seems...

2 months ago·Portugal

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Benzinga

Meta's Threads To Introduce Ads In US, Japan As It Looks To Monetize Rival Of Elon Musk's X - Meta Platforms (NASDAQ:META)

Meta Platforms Inc. (NASDAQ:META) is set to introduce advertisements on its social media platform, Threads. The ads will initially be rolled out in the United States and Japan, starting with a select group of brands, according to a post by Instagram boss Adam Mosseri. What Happened: Mosseri announced the move on Friday, describing it as a “test.” Meta plans to closely monitor the results of this test before considering a broader rollout. The goa…

2 months ago·New York, United States

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TechXplore

+2 Reposted by 2 other sources

Meta tests ads on Threads, its alternative to X

Facebook parent Meta has begun testing ads on its newest social network Threads, an executive announced Friday, as the company continues to grow its alternative to Elon Musk's X.

2 months ago

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Business Insider

Meta reveals how it plans to make money on Threads, its X competitor with 300 million users

Meta CEO Mark Zuckerberg deemphasized politics on his platforms — a decision that might serve him well now that Donald Trump has won.David Zalubowski/ AP ImagesMeta begins testing ads on Threads, aiming to monetize its X competitor launched in 2023.The ad rollout comes amid TikTok's challenges and advertisers' concerns with X.Meta reassures advertisers with brand safety measures and AI tools for ad placement.Meta announced Friday that it's begin…

2 months ago·United States

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Financial Post

Meta’s Threads will soon include ads in the U.S. and Japan

Meta Platforms Inc. will show advertising on social network Threads for the first time, opening up a new revenue stream for the company and increasing competition for Elon Musk’s X.

2 months ago·Canada

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Al Bawaba

Meta plans to roll out ads on Threads soon

ALBAWABA – Meta, the American multinational technology company, has announced the launch of advertisements on Threads, an app from Instagram where users can view and share public conversations...

2 months ago·Amman, Jordan

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