Mercedes-Benz CEO Slams EU Emissions Ban
Mercedes CEO Ola Källenius urges the EU to reconsider the 2035 CO2 vehicle ban, citing risks to European automakers amid weak demand and competition, and supports tax incentives instead.
- During a media interview on Aug 11, Ola Källenius expressed concern about the EU’s 2035 plan to ban CO2-emitting vehicles, saying it could cause the market to 'collapse' if pursued, with the review scheduled for the second half of 2025.
- Amid weak demand and Chinese competition, the European car industry faces an extremely complex environment, with subdued high-end consumer segments and slow EV sales.
- Proposing a market-driven shift, he urged `Of course we have to decarbonize, but it has to be done in a technology-neutral way. We must not lose sight of our economy` and called for tax incentives and low-cost power at charging stations.
- In premarket trading, Mercedes shares fell slightly after his remarks joined a wider chorus questioning the ban and he warned Europe’s car market could “collapse” if it proceeds.
- The European People’s Party is pushing for a more technology-neutral policy as the 2035 ban review approaches in the second half of 2025.
13 Articles
13 Articles
Ola Kaellenius calls for ‘reality check’, slams EU combustion engine ban
The CEO of Mercedes-Benz criticised the EU's plan to ban CO2-emitting vehicles from 2035 in a media interview on Monday, joining a chorus of voices calling the target into question as it comes up for review this year.


Mercedes-Benz recently announced a break in profits. Group CEO Källenius speaks of a complex environment and identifies the major challenges.
Mercedes CEO sees three big challenges in the car industry
The head of German carmaker Mercedes-Benz has highlighted the challenges facing the company in an interview with the German business newspaper Handelsblatt. CEO Ola Källenius, also the current President of ACEA, warns of a European car market collapse if the ban on ICE vehicles in 2035 is implemented. Källenius proposes to drop an actual date for the ban and to stimulate the sales of EVs through low electricity prices, also on public charging po…
'We’ll Be Driving Full Speed Into The Wall' Warns Mercedes Chief On Europe’s EV Future
Mercedes’ boss says the EU should not set a date on the phase-out of ICE cars. Ola Källenius thinks buyers should be incentivised to switch to electric vehicles. He suggests better charging infrastructure, cheap electricity, and tax breaks. Less than a month from now, Mercedes CEO will reveal the company’s new GLC EV at the Munich IAA and tell the world how this fast, long-range SUV with the retro-futuristic illuminated Benz grille will drive th…
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