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Melania Documentary Debut Box Office Takings in UK and Ireland Revealed

The authorised documentary about Melania Trump earned £32,974 across 155 cinemas, ranking 29th and drawing criticism as a highly controlled branding effort, BFI data shows.

  • BFI data for January 30–February 1 show Melania took £32,974 at UK and Ireland box office, opening at 155 cinemas with an average of £213 per site and ranking 29th.
  • Amazon MGM Studios released the nearly two-hour film documenting Melania during the 20 days before her husband’s January 2025 return to the White House.
  • Critics met the film with near-universal scorn, including zero stars from The Guardian and 10% on Rotten Tomatoes, while IMDb ratings collapsed to 1.3/10 from over 22,000 user votes.
  • Despite its UK performance, studio finances show heavy investment, with Amazon reportedly paying �54.6m and The Guardian reporting $7m in the US, leaving little room for modest returns.
  • Reviewers labelled the film a `branding exercise` and `North Korea-style propaganda with a dash of Ralph Lauren`, while The New York Times called it `a very circumscribed and carefully stage-managed chronicle`; director Brett Ratner, pictured in newly released Epstein files, has not commented.
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Good Times Santa Cruz broke the news in on Wednesday, February 4, 2026.
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