McDonald's sees US rebound but says low-income diners remain stressed
33 Articles
33 Articles
New York. The McDonald’s fast food chain announced Wednesday results for the second quarter in line with market expectations, with a turnover that benefited from new proposals in menus and promotions for low-income customers. Sales to the same number of restaurants grew 3.8% year-on-year worldwide, especially in countries where the network operates under a franchise regime (+5.6%) and also in those where it owns establishments (+4%).The group ha…

McDonald's sees US rebound but says low-income diners remain stressed
McDonald's profits rose in the second quarter behind a rebound in US sales but executives said Wednesday that low-income consumers remained under economic stress.
Visiting its restaurants in the United States is declining, especially because of the smaller segment of the population that is crucial to the fast food industry, as it accounts for a significant proportion of its clientele.
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