Martech for the Visually Fluent Marketer
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Martech for the Visually Fluent Marketer
The realm of marketing technology, or martech, has historically belonged to those with analytical inclinations. You, the conventional martech user, probably excel with spreadsheets, dashboards, and the complex interplay of KPIs. Your attention is centered on data, optimization, and measurable outcomes. A new type of marketer is arising, one who focuses not on figures, but on hues, designs, structures, and emotional impact. This change is signifi…
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