Marketing: L的Oréal accelerates the creation of visuals and videos with the AI by guiding

The company uses the generic AI to create visuals, which are the key vector of its communication. In this process, the company wants to respect its brand values. The company uses, among other things, models of artificial generative intelligence, Veo 2 for video and Imagen 3 for Google images. read L-Oreal in learning [...] This content is available on subscription.