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Mark Zuckerberg unveils $799 Meta Ray-Ban Display glasses

  • Meta CEO Mark Zuckerberg unveiled the next generation of AI-powered smart glasses called Meta Ray-Ban Display at the annual Connect event on Wednesday in Menlo Park, California.
  • Meta designed these glasses over more than 10 years to expand users' access to AI while reducing reliance on phone screens and building on past efforts like the 2013 Google Glass.
  • The Meta Ray-Ban Display features a compact screen embedded in the right lens that shows notifications, live captions, and AI assistant replies, with control facilitated by a wristband that reads muscle signals.
  • The glasses will cost $799 and become available in limited U.S. stores including Best Buy and Ray-Ban on September 30, while Meta aims to produce 10 million pairs annually starting in 2026.
  • Meta's smart glasses show rapid consumer adoption with partner EssilorLuxottica reporting a tripling in revenue, suggesting the technology may accelerate AI integration into daily life amid growing competition.
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Lean Right

Getting the technology to work flawlessly on stage in front of a large audience proved to be too much of a task.

·Belgrade, Serbia
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Lean Left

Meta Ray-Ban Displays are the first with a screen in the lens and a new excuse to try to make sense of the metaverse

·Italy
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Apple cannot keep up with Google in artificial intelligence. And Mark Zuckerberg presents a new smart glasses. This also raises this question: Is time starting after the smartphone?

·Frankfurt, Germany
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Latestly broke the news in on Tuesday, September 16, 2025.
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