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Major Changes for Buy Now Pay Later Users From Today

Lenders must carry out affordability checks and give clearer terms as customers gain access to free complaints and debt advice.

  • On Wednesday, July 15, 2026, the Financial Conduct Authority assumed supervision of the Buy Now Pay Later sector, bringing it under official regulatory oversight of the City regulator.
  • The BNPL market grew to over £13 billion in 2024, with 10.9 million adults—20 per cent of UK consumers—using services in the 12 months to May 2024. This rapid expansion prompted regulatory intervention.
  • Firms must conduct proportionate affordability checks and provide clear payment details. Clearpay stated the regulation will "help establish a consistent operating environment and clear standards for all providers."
  • Customers can escalate complaints to the Financial Ombudsman Service for agreements taken out on or after July 15, 2026. The FOS anticipates around 2,000 complaints from BNPL users this financial year.
  • BNPL usage may appear on credit reports, potentially affecting applications for loans, credit cards, or mortgages. Support for struggling borrowers is available through StepChange, Citizens Advice, and Christians Against Poverty.
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Wales Online broke the news in Cardiff, United Kingdom on Tuesday, July 14, 2026.
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