M&M’S® x ILLIT: The Sweetest Friendship Collaboration Sparks ‘It’s More Fun Together’ Moments Across Asia - Orange Magazine

M&M’S® x ILLIT: The Sweetest Friendship Collaboration Sparks ‘It’s More Fun Together’ Moments Across Asia - Orange Magazine

Things just got a whole lot sweeter! Global chocolate brand M&M’S® has officially announced rising K-pop sensation ILLIT as its Asia ambassadors—fondly introduced as ‘Friends of M&M’S®’. Marking the first time a K-pop group has partnered with the iconic colorful bite-sized chocolate brand. The collaboration launches a major regional campaign under the brand’s refreshed tagline, [...] The post M&M’S® x ILLIT: The Sweetest Friendship Collaboration…