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Lorenzo Bertelli and Andrea Guerra on Prada’s Manufacturing History and Welcoming Versace into the Fold
3 Articles
3 Articles
Prada wants to defend the luxury industry south of the Alps without sweatshops. The integration of Versace will cost a lot of energy. After all, the US tariffs seem to be digested for the time being.
·Frankfurt, Germany
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Lorenzo Bertelli and Andrea Guerra on Prada’s Manufacturing History and Welcoming Versace into the Fold
As in-house training school Prada Academy celebrated its 25th anniversary, group CEO Andrea Guerra and chief marketing officer Lorenzo Bertelli sat down to talk about the company’s evolving model after a tour of the company’s Scandicci facility.
At its academy, Prada sets an agenda for the future: ‘Technology cannot replace the ability to work with your hands’
Wallpaper* takes a trip to the Prada Group Academy in Scandicci, Tuscany, where Prada CEO Andrea Guerra and CMO Lorenzo Bertelli outline the future of Italian craft on the institution’s 25th anniversary
Coverage Details
Total News Sources3
Leaning Left1Leaning Right1Center0Last UpdatedBias Distribution50% Left, 50% Right
Bias Distribution
- 50% of the sources lean Left, 50% of the sources lean Right
50% Right
L 50%
R 50%
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