Sorry John Lewis, Barry From EastEnders May Have Stolen Christmas Advert Crown

EastEnders Shaun Williamson takes on Slade's Christmas song in Lidl ad

It's officially the time of the year where supermarkets and retailers tug on the heartstrings of the nation with festive adverts that try to encapsulate the true spirit of Christmas.

Sorry John Lewis, Barry from EastEnders may have stolen Christmas advert crown

Actor Shaun Williamson, who is best known for playing Barry Evans in the BBC soap, takes centre stage in Lidl's new campaign.

Lidl Challenges John Lewis as Shaun Williamson and Chris Kamara Lead Star-Studded 2026 Christmas Advert Race

Lidl has entered the race for the most memorable Christmas advert of 2026, unveiling a musical campaign featuring EastEnders actor Shaun Williamson and former footballer Chris Kamara. Williamson, best known for playing Barry Evans in the BBC soap, takes centre stage in the supermarket’s festive promotion, delivering a reworked version of Slade’s Christmas classic, Merry […]

WATCH Lidl recruits Barry from EastEnders for musical 2026 Christmas campaign

Lidl has teamed up with EastEnders star Shaun Williamson, best known for playing Barry Evans in the BBC soap, to front its 2026 Christmas advertising campaign. Titled Lidl Christmas Everybody, the campaign sees Williamson put a supermarket spin on Slade’s festive classic Merry Christmas Everybody, with rewritten lyrics celebrating Lidl’s Christmas food range. The music...

Move over, John Lewis! EastEnders legend Barry aka Shaun Williamson takes on Slade’s Christmas song in Lidl’s star-studded festive ad as he’s joined by football’s Chris Kamara

It’s officially the time of the year where supermarkets and retailers tug on the heartstrings of the nation with festive adverts that try to encapsulate the true spirit of Christmas. And while big hitters like Waitrose and M&S have yet to debut their signature tearjerkers, the race to deliver 2026’s most heartwarming festive advert is already well […]

Lidl launches Christmas advert featuring Shaun Williamson as Barry from EastEnders

Lidl has launched its festive campaign, "Lidl Christmas Everybody," featuring Shaun Williamson, known for his role as Barry Evans in EastEnders. The campaign includes a reimagined version of Slade's "Merry Christmas Everybody," with appearances by Chris Kamara, Kemi Rodgers, and Abi Clarke, alongside promoting its award-winning Christmas food range.