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Leica Celebrates 100th Anniversary and 1 Millionth M Camera With Leica M11-D Centenary Set

Summary by PetaPixel
Leica is celebrating its 100th anniversary with an incredible 100 Years of Leica M11-D camera and two special edition lenses.

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A hundred years ago, Leica introduced the first series-produced 35mm camera. The company is doing well: revenue is rising, the camera market has recovered, and Leica is building up further segments.

·Germany
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Leica cameras belong to the premium segment in photography and cost up to 20,000 euros. For the 100-year anniversary, one also reports a record turnover, whereby it was thought that digital photography was only a temporary trend. However, the German brand Leica is now also inextricably linked to Salzburg.

·Salzburg, Austria
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NEWS 100 Years Leica 1: Milestone of Photography Celebrates Anniversary Today, June 26, 2025, the Leica 1 100 years old – Leica celebrates the anniversary of the legendary 35mm camera with events, special editions and exhibitions worldwide. Andreas Ohlberger 06/26/2025 The Leica 1 pioneer of 35mm photography and milestone of camera history – a photographic revolution began 100 years ago with it. © Leica Leica Camera AG began the official celebra…

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focus.de broke the news in Berlin, Germany on Thursday, June 26, 2025.
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