US EditionHow McLaren’s Advantage Has Left Charles Leclerc ‘Lost for Words’ In
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McLaren's F1 Cars Now Have Sponsor Stickers That Work Like Kindle Displays - Detroit Daily News
A few months ago, BMW wowed us with a novel paint tech that allows a car to change its color based on an underlying electrical signal system. But there’s a new kid on the block that does things the Kindle way. British car brand McLaren is putting what it calls “a two-display system” in the cockpit of its racing cars to replace the classic sticker formula for advertising. The tech in question is developed by a company named Seamless Digital, and …
Charles Leclerc acknowledged that he didn't imagine seeing a McLaren F1 team as strong as she is this season. While Ferrari was fighting for the manufacturer's title against the Woking team last year, the latter is clearly in the lead this season, having nearly double the points of the Scuderia before mid-season. "I would like to know what allowed McLaren to be so fast this year," said Leclerc. "It is certain that they took a big step in (...)
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