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Lack of brand trust proves key conversion killer for 1 in 3 Gen Z consumers, Wunderkind’s research shows

Summary by logisticsit.com
Trust and brand authenticity continue to be key drivers in online conversions, sales and brand loyalty among younger shopper cohorts, according to the latest research by Wunderkind, the leading AI-powered performance marketing and identity platform.
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Lack of brand trust proves key conversion killer for 1 in 3 Gen Z consumers, Wunderkind’s research shows

Trust and brand authenticity continue to be key drivers in online conversions, sales and brand loyalty among younger shopper cohorts, according to the latest research by Wunderkind, the leading AI-powered performance marketing and identity platform.

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logisticsit.com broke the news in on Monday, March 31, 2025.
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