Kylie Jenner Wears $50 Million Fantasy Bra in Victoria's Secret Debut
The runway comeback featured 4,410 diamonds and a 75.54-carat yellow stone, making it the most valuable Fantasy Bra ever made, Jacob & Co. said.
- On Sunday, Oct. 18, Kylie Jenner made her Victoria's Secret Fashion Show debut wearing the $50 million Fantasy Bra, marking the iconic showpiece's return after an eight-year hiatus.
- Victoria's Secret partnered with jeweler Jacob Arabo of Jacob & Co. to reimagine the tradition dating back to 1996, with Arabo stating, "My vision was to create a piece of high jewelry that could be worn as a bra."
- The design features 4,410 natural diamonds and a 75.54-carat yellow diamond worth approximately $32 million; crafted from 3,218 components, the piece weighs under 1.8kg and is the most valuable Fantasy Bra ever created.
- At Sony Pictures Studios in Culver City, Calif., Jenner was supported by boyfriend Timothee Chalamet and mother Kris Jenner as her surprise appearance on the runway generated gasps from the crowd.
- Victoria's Secret executive Selman called Jenner a "cultural powerhouse" who "extends beyond fashion," signaling a new direction for the brand following its last Fantasy Bra appearance in 2018 featuring Elsa Hosk.
122 Articles
122 Articles
Kylie Jenner wore the most expensive Fantasy Bra in Victoria's Secret history. See the bras that came before it.
Victoria's Secret's Fantasy Bra returned to the brand's fashion show in 2026, with Kylie Jenner modeling the most expensive iteration ever created.
Kylie Jenner was showered with praise from her mother and boyfriend as she walked the runway at the explosive Victoria's Secret Fashion Show. Timothée Chalamet sat in one of the front rows, cheering as his partner made a surprise appearance at the lingerie house's fashion show on Sunday night in Culver City, California. Kylie, 29, debuted the iconic Fantasy Bra, which is adorned with diamonds and is estimated to be worth $50 million. She also ma…
Victoria’s Secret Snubs Supermodels For Kylie Jenner In Glaring Reflection Of Society’s Obsession With Celebrity
Kylie Jenner made her surprise debut on the Victoria’s Secret runway — wearing the brand’s most coveted diamond bra, valued at $50 million.
Timothée Chalamet Can't Hide His Excitement Over Kylie Jenner's Victoria's Secret Lingerie Look: Watch
Timothee Chalamet was spotted smiling and applauding as girlfriend Kylie Jenner made her Victoria's Secret Fashion Show debut in a $50 million fantasy ensemble.
It is one of the highlights of Victoria's Secret Fashion Show: the "Fantasy Bra" bra. This year, the price of the fashion piece has broken a record.
A long-awaited first passage, a multi-million dollar jewel and a particularly attentive viewer: Kylie Jenner scored the spirits on the podium of Victorias Secret.
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