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Dior Picks Jonathan Anderson as Creative Director

  • Jonathan Anderson, a 40-year-old Northern Irish designer, was named creative director of Dior on June 2, 2025, overseeing womenswear, menswear, and haute couture.
  • After more than ten years leading the creative direction at Loewe, a smaller LVMH brand, Anderson left the label following the earlier 2025 departures of Maria Grazia Chiuri and Kim Jones from Dior.
  • LVMH owns Dior, which faces challenges as a 'problem child' within the luxury group valued at about $270 billion, with Dior and Louis Vuitton as its top profit contributors.
  • Anderson, known for playful, quirky designs and boosting Loewe’s profile, described the appointment as 'a great honor' and pledged to honor Dior's rich history and heritage.
  • This appointment could signal innovation at Dior amid luxury sector slowdown, with company leaders confident Anderson’s artistic vision will craft the next chapter for the iconic brand.
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WWD broke the news in United States on Monday, June 2, 2025.
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