US EditionJIVE Revived: RCA Reboots Label With Mike Weiss and David Melhado as Co‑Presidents
Sony Music’s RCA revives Jive Records with Mike Weiss and David Melhado as co-presidents, focusing on an artist-first approach to sign and develop diverse talent.
- On February 3, Sony Music's RCA Records announced it is reviving Jive Records as a standalone label with Mike Weiss and David Melhado as co-presidents operating from Sony Music's New York City headquarters.
- Founded in 1981 by Clive Calder, Jive rose in hip-hop, R&B and pop before Calder sold it for $2.74 billion and Sony Music folded it into RCA during the 2011 restructuring.
- Mike Weiss, son of Barry Weiss, states `JIVE Records is deeply personal to me` as the new Jive emphasizes an artist-first creative approach after UnitedMasters roles.
- RCA leadership called the relaunch a natural evolution and praised Weiss and Melhado's results, describing it as an opportunity to honor Jive's independent spirit.
- Following RCA's earlier imprint relaunches, notably Arista in 2018, Sony Music retains Jive's catalog and aims to reimagine its role given Jive's historic roster's cultural weight in today's music landscape.
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11 Articles
JIVE Revived: RCA Reboots Label With Mike Weiss and David Melhado as Co‑Presidents
Fifteen years after being folded into RCA Records, the influential hip-hop, R&B and pop label JIVE Records is being relaunched as a standalone frontline imprint under Sony Music’s RCA, with former UnitedMasters executives Mike Weiss and David Melhado named co-presidents. According to a press release, the revived JIVE aims to honor the label’s storied legacy while reimagining its role for today’s music landscape. The new iteration will focus on…
RCA Records Officially Relaunches JIVE Records Under New Leadership
RCA Records has officially reactivated one of the most iconic labels in modern music history: JIVE Records. The announcement, made today, confirms that music executives Mike Weiss and David Melhado… The post RCA Records Officially Relaunches JIVE Records Under New Leadership appeared first on stupidDOPE
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