US EditionJapan bets on Hello Kitty at its airport to boost tourism
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According to Euromonitor International, experiential tourism is growing by 6.5% annually. Tourists look not only for places to visit, but also for stories to tell. Thematic experiences fulfill that function. Experience tourism generates greater economic impact and loyalty among tourists. Japan bets on Hello Kitty at its airport to boost tourism Japan has found an original way to attract visitors to the Osaka International Expo 2025 by transformi…
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