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Ivory Coast: the Arrival of American Influencer Ishowspeed Gives Rise to a Real Effervescence

IShowSpeed’s 20-country livestream tour reaches millions, reshaping Africa’s image by showcasing urban life and culture beyond charity and wildlife stereotypes, experts say.

  • On Dec. 29, Darren Jason Watkins Jr., known online as IShowSpeed, began a 20-country, 28-day livestream tour during which a man rushed and shoved him in Ivory Coast, prompting a brief tussle separated by his security.
  • IShowSpeed framed the trip as a nonstop livestream experiment to showcase African cities beyond charity or wildlife-focused frames, with experts noting livestreams show unscripted everyday life and local history.
  • In Nairobi, IShowSpeed crossed a major subscriber milestone while live, surpassing 48 million subscribers with peak concurrent viewership exceeding 240,000 and marking 50 million in Nigeria.
  • Clips and reaction videos spread rapidly, producing a rapid perception reset across platforms as viewers saw city streets and stadium crowds updating African urban life assumptions.
  • Yonaiel Tadiwos Belete highlighted over two months of planning, saying `What most people see in the final video is a few hours of high energy... What they don't see is two-plus months of planning, countless late nights, site visits, rehearsals, security briefings, cultural coordination, and alignment across multiple public and private sector stakeholders to make it happen,'” attributed to him, reflecting a broader trend of African influencers reshaping city images.
Insights by Ground AI

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Since the end of December, one of the most closely followed influencers on the planet, with more than 140 million subscribers on social networks, IShowSpeed travels the African continent. After Angola, Algeria, Morocco and Senegal, the American influencer set his cameras in Abidjan. He started his visit this afternoon by Yopougon, one of the most popular neighbourhoods in the Ivorian economic capital. Several hundred young people were waiting th…

·Paris, France
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Radio France Internationale broke the news in Paris, France on Sunday, January 25, 2026.
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