Canadian company Premier Tech ends association with Israel-based cycling team
- On Friday, Premier Tech, Canadian company, announced it will end its partnership with Israel-Premier Tech cycling team, stepping down as co-title sponsor immediately after the team agreed to drop "Israel" for the 2026 season as Premier Tech said continued support became untenable.
- Pro-Palestinian protesters repeatedly disrupted the Spanish Vuelta, with a banner on stage five taking four of eight riders out, linked to the Israel-Gaza war after Oct. 7, 2023.
- Indonesia denied visas to Israel's national gymnastics team citing security concerns, while the Israel Gymnastics Federation said all clearances were complete and Eyal Indig called it `a blatant incident of discrimination on the basis of nationality`.
- Maccabi Tel Aviv FC supporters were banned from the Aston Villa match , but unrest broke out Thursday as British police arrested six people and about 200 protesters gathered nearby.
- Beyond sponsorship, riders face disruptions as protests affected several Vuelta stages and the team was excluded from the Giro dell'Emilia; rider Gee said riding for the team weighed on his conscience and he faces a 30m euros damages claim.
33 Articles
33 Articles
Cycling: Israel-Premier Tech team lose title sponsor
The title sponsor of Israel-Premier Tech has ended its association with the team, despite the outfit saying they would undergo a full rebrand for the 2026 season and operate under a new name. The Israeli-licensed team, created in 2014 by Ron Baron and Ran Margaliot and based in Israel, have been subjected to a series of protests over their involvement in races. In October, Israel-Premier Tech said they would be moving away from their Israeli ide…
The numerous pro-Palestinian demonstrations that disrupted the Tour of Spain 2025 had denounced Israel's participation in Premier-Tech. This prompted some sponsors to disassociate themselves from this...
The reason for sponsoring the cycling team licensed in Israel has been overshadowed, Premier Tech points out.
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